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Privacy policy

CONTENT

1. CONTROLLER
2. CONTACT PERSON
3. HOW DO WE PROCESS YOUR PERSONAL DATA?
4. IS IT MANDATORY TO PROVIDE INFORMATION?
5. WHERE DO WE COLLECT YOUR PERSONAL DATA FROM?
6. WHAT ARE THE PURPOSES OF COLLECTING AND PROCESSING YOUR PERSONAL DATA?
7. WHAT ARE THE LEGAL GROUNDS FOR THE PROCESSING?
8. TO WHAT OTHER PARTIES DO WE TRANSFER OR DISCLOSE PERSONAL DATA?
9. TRANSFERRING PERSONAL DATA TO THIRD COUNTRIES
10. HOW LONG DO WE KEEP YOUR INFORMATION?
11. RIGHTS OF THE DATA SUBJECT: HOW CAN YOU AFFECT THE PROCESSING OF YOUR PERSONAL DATA?
12. RIGHT TO OBJECT TO THE PROCESSING OF PERSONAL DATA
13. RIGHT TO SUBMIT A COMPLAINT TO A SUPERVISORY AUTHORITY
14. HOW DO WE ENSURE THE SAFETY OF YOUR PERSONAL DATA?
15. COOKIES

1. CONTROLLER
ELive Music Oy (later referred to as online shop myyjä, verkkokauppa, ELive Stream -palveluntarjoaja)
Y-tunnus: 3095398-8
Adress: Alhonkangas 12, 68300 KÄLVIÄ, FINLAND
ELive Music Oy -online shop and website www.elivestream.fi
ELive Music Oy -website www.elivemusic.fi

2. REGISTER MATTERS CONTACT PERSON
Martin Söderbacka
c/o ELive Music Oy
Phone +358407376716
Email: info@elivestream.fi tai martin.soderbacka@elivestream.fi

For information on matters regarding the rights of data subjects, see Section 11.

3. HOW DO WE PROCESS YOUR PERSONAL DATA?
AIn our file, we process data related to the following data categories as well as related changes:

Registered customers
• First name and last name
• Contact information (postal address, email address, telephone number)
• Language
• Information on the data subject’s employer, position or duties when the person represents a community
• Registration data (password and user ID)
• Date of birth

Information related to ticket purchases and the customer relationship
• Data related to your order history, including payment methods and debt collection information
• Data related to the use of other ELive Music Oy services, such as the newsletter, magazine or event reminder subscriptions, as well as to the utilisation of other services related to ticket purchases
• Claims for compensation, feedback and other contact, communications and measures related to the customership, including recorded phone calls and social media activities of a data subject in relation to the controller of the file
• Direct marketing permissions and prohibitions
• Marketing measures aimed at you and their use; information on whether or not you have opened our newsletters
• Interests listed by you
• Information provided by you for use by ELive Music Oy and an event organiser

Automatically collected information on the use of the website

We process your personal data when you access our website, mobile site or mobile application, even if you have not registered as our customer or logged in to our service. When you navigate to the ELive Music Oy website www.elivestream.fi we process the following information via cookies and other similar technologies:

• Information regarding your terminal device and online behaviour (e.g. IP address, browser type and browsing history)
• Browsing time and session duration
• What links or adds you click and what other adds or contents you have viewed
• Information derived and profiled based on analytics and tracking methods
Personal data may also be combined with data collected through other services.

4. IS IT MANDATORY TO PROVIDE INFORMATION?

We need the personal data we collect on you (basic information and information related to ticket purchases and the customership) for the performance of the online shop’s user agreement. In addition to this, the processing of personal data related to claims and direct marketing permissions is based on our legal obligations.

The refusal to provide certain personal data may lead to us being unable to make a ticket sales agreement with you, i.e. sell you event tickets.

5. WHERE DO WE COLLECT YOUR PERSONAL DATA FROM?
Primarily, we collect personal data directly by you providing them as you use the various interfaces of ELive Music Oy or its partners, such as the ticket outlets of ELive Music Oy and its partners or the online and mobile services. You can provide information about yourself through customer registration, ticket purchases, use of other ELive Music Oy services or participation in a marketing campaign, for example.

In addition to this, we supplement and refine the customer information by collecting data on ticket purchasing history, along with other personal data (e.g. contact information) from our event organiser partners. In order to ensure the currency and integrity of the personal data, we also collect personal data from authorities and companies that offer information services, such as the Population Register Centre and the commercial file update services.

We also collect personal data via your terminal devices by means of cookies or other similar technologies.

6. WHAT ARE THE PURPOSES OF COLLECTING AND PROCESSING YOUR PERSONAL DATA?
We process your personal data to maintain, manage and develop the customer relationship. The personal data is needed for the implementation of services, such as ticket deliveries, invoicing and customer communications.

We also process personal data for the performance of customer communications regarding changes or cancellations in relation to events, for example. In addition to this, we use your personal data for direct marketing conducted by ELive Music Oy and its selected partners, as well as for remote sales, other direct marketing, market surveys and opinion polls, including electronically implemented direct marketing.

In order to be able to provide interesting content, we may target our marketing communications by analysing the data processed in our file, such as stated interests and service usage information. We do not conduct automatic decision-making through profiling or otherwise.

Various profiling tools are used in the elivestream.fi online shop. For the purpose of online marketing, the collected data is categorised into geographical areas, consumer segments (Classical, Theatre , Show & Live Entertainment, Stand up, Family, Entertainment concert, Rock & Pop & Jazz, Party and Sports) and other corresponding groups. This enables directing elivestream.fi online marketing at these specific target groups. Online marketing and analytic tools are used to collect data on the users of the online shop. The data is profiled in order to personalise the online service and present recommendations/targeted ads to users. For example, the elivestream.fi online shop may store your event browsing history to increase convenience during the next visit to the site by displaying events related to the history. We also use cookies that enable us to target ELive Music Oy’s and selected third parties’ marketing on websites outside the Service in accordance with your search history or pages visited in the Service, for example. These cookies are provided by a third party.

We also process personal data in order to analyse and develop our services and other business operations, as well as for statistical purposes.

7. WHAT ARE THE LEGAL GROUNDS FOR THE PROCESSING?
7.1 Legitimate interest
Our right to process your personal data is partially based on the legitimate interest generated by the customer relationship. We process your data to provide services, send marketing materials and sell tickets, for example, to the extent that the processing is necessary for the performance of these activities. We also process your personal data to create profiles and send marketing materials on the basis of legitimate interest.

According to our assessment pursuant to the applicable data protection legislation and official guidelines, your interests, basic rights and freedoms do not override our right to process your personal data based on our legitimate interest. If you so desire, you may exercise your rights, as described in sections 11 and 12 of this policy, if you wish to object to or limit our processing of personal data.

7.2 Agreement
Furthermore, we process your personal data for the performance of the agreement between you and ELive Music Oy and for the implementation of the pre-contractual measures on your request. An agreement is formed between you and ELive Music Oy when you accept the terms of our privacy policy and delivery terms for the ELive Music Oy online shop www.elivestream.fi and purchase tickets via the shop or use our website.

7.3 Consent
We will process your personal data based on your consent insofar as we request your consent for electronic direct marketing.

We also process personal data collected through cookies and other tracking methods based on your consent for setting cookies.

If you use our mobile application, we process your location data if you have provided your consent for the processing of this information.

You have the right to withdraw your consent for the processing of personal data by contacting the contact person specified in Section 2 or, as regards electronic direct marketing, through the link provided in the marketing messages.

7.4 Legal obligation
We process your personal data in order to observe our legal obligations when transferring your data to the tax authorities and processing your information in order to comply with accounting obligations.

8. TO WHAT OTHER PARTIES DO WE TRANSFER OR DISCLOSE PERSONAL DATA?
We disclose personal data in accordance with the permissions and obligations specified in the legislation effective at any given time.

We disclose personal data to responsible event organisers only for purposes that do not conflict with the purposes of use described in Section 6 of this policy. Disclosure always requires a relevant written agreement between us and the event organiser in question. We disclose personal data to each responsible event organiser only on persons who have purchased tickets to events arranged by the event organiser in question. In this context, a customer relationship is also formed between these registered customers and the responsible event organiser. The aforementioned responsible event organisers will only process the personal data in their customer systems for purposes that do not conflict with the purposes of using personal data described in Section 6, such as customership management, marketing, administration and development.

Responsible event organisers may also process the personal data we provide to electronic direct marketing regarding relevant products and services determined based on your customership, along with general customer communications. This means that both ELive Music Oy and the responsible event organiser in question may send you electronic direct marketing based on your ticket purchases. You may refuse such direct marketing at any time.

If necessary, we also disclose personal data to parties that are entitled to receive them, such as competence authorities. We may disclose personal data to carefully selected partners, such as artists or performers, for marketing purposes that do not conflict with the purposes of use described above. However, these cooperation partners must request that you provide your advance consent for electronic direct marketing.

Our IT service providers store and process personal data in accordance with our instructions for no other purposes than those defined by us and only on our behalf. Correspondingly, our authorised national ticket outlets process personal data only on our behalf and according to our instructions.

9. TRANSFERRING PERSONAL DATA TO THIRD COUNTRIES

We primarily process your personal data within the EU and EEA area. Our service providers, such as Google Inc. and Facebook, may transfer your personal data outside the EU and EEA area. However, your data will not be transferred to companies other than those that have committed to the Privacy Shield framework and that observe the level of data protection required by the EU.

You can read more about the Privacy Shield framework here

Should it be otherwise necessary to transfer personal data outside the EU and EEA area, we will conduct the transfer in compliance with the applicable data protection legislation and inform you about the transfer separately.

10. HOW LONG DO WE KEEP YOUR INFORMATION?
e will retain your information for as long as it is necessary for performing the purposes of the processing of personal data or observing our contractual and legal obligations.

• We will keep your customer and ticket sales data for 6 years from the end of the calendar year during which you last accessed our online shop.

• If you have subscribed to our newsletter, we will keep your personal data for as long as the newsletter subscription is effective. If you cancel the newsletter subscription, i.e. withdraw your consent for receiving electronic direct marketing, we will stop delivering the newsletter to you without undue delay, but we will keep data on the marketing ban for as long as your personal data is processed for other purposes, based on online shop access, for example.

• We will store personal data collected through cookies and other tracking methods for no more than 13 months from the collection date.

11. RIGHTS OF THE DATA SUBJECT: HOW CAN YOU AFFECT THE PROCESSING OF YOUR PERSONAL DATA?
The data protection legislation grants you a number of rights, which are described below. These rights enforce your privacy and provide you with the opportunity to control the processing of your own personal data.

Without undue delay and no later than in two months of you contacting us, we will inform you of the measures we have taken to fulfil your request to exercise your rights.

If you submit several requests or your request is particularly complex, we may extend the response time by no more than two months, as necessary. We will inform you separately of any such delay.

You can submit a request pertaining to your rights, as described in Section 11, by post, e-mail or telephone.

ELive Music Oy contact information for exercising your rights:

* Posti: ELive Music Oy, Alhonkangas 12, 68300 KÄLVIÄ, FINLAND

* email: info@elivestream.fi
* Phone: +358407376716
*
When contacting us by e-mail, please enter the words ‘Data protection’ at the beginning of the subject field.

Please note that we may ask you to provide more specific information in order to verify your identity.

11.1 Right to access information You have the right to receive confirmation from us on whether or not we are processing your personal data. In addition to this, you have the right to access personal data on yourself and the right to receive the information on the processing of personal data, as specified in the GDPR.

You have the right to receive confirmation from us on whether or not we are processing your personal data. In addition to this, you have the right to access personal data on yourself and the right to receive the information on the processing of personal data, as specified in the GDPR.

We may charge a reasonable fee based on administrative costs if you request multiple copies or submit repeated requests.

We cannot provide you with information that could reveal trade secrets or infringe upon the rights or freedoms of another person. For example, we cannot disclose the personal data of other persons regardless of your request.

11.2 Right to rectification
You have the right to request us to correct any inaccurate and erroneous information on you without undue delay. In addition to this, you are entitled to have incomplete personal data supplemented by providing us with a supplementary statement.

11.3 Right to erasure
You have the right to request us to erase personal data concerning you without undue delay if:

• the personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed (for example your personal data is no longer needed for customer management, accounting related to ticket sales or other similar purposes)
• you object to the processing on special grounds related to your situation, and there are no overriding legitimate grounds for the processing
• you object to the processing of your personal data for direct marketing purposes and there are no other legal grounds for the processing
• we have processed your personal data unlawfully
• your personal data must be erased for compliance with a legal obligation applicable to us.

11.4 Right to restriction of processing
You have the right to have us restrict the processing of your personal data in such a way that, in addition to storing the data, we may only process them with your express consent or the establishment, exercise or defence of a legal claim or the protection of the rights of another person if:

• you contest the accuracy of the personal data, in which case processing is restricted for a period enabling us to verify the accuracy of the data
• the processing of your personal data is unlawful and you oppose the erasure of your personal data and request the restriction of their use instead
• we no longer need your personal data for the processing purposes described in Section 6 of this policy, but they are required by the data subject for the establishment, exercise or defence of legal claims
• you have objected to processing on special grounds based on your situation, pending the verification of whether the legitimate grounds of the controller override those of your objection.

11.5 Right to data portability
Insofar as you have submitted your personal data to us via a form available in our online service, for example, you have the right to receive the data in a structured, commonly-used and machine-readable format and to transmit those data to another controller to the extent that we have processed your personal data automatically and based on your consent (as regards electronic direct marketing, for example) or the processing of your personal data is necessary for the implementation of an agreement, such as the online shop user agreement.

The right to data portability is limited to procedures that do not adversely affect the rights or freedoms of other persons. You do not have the right to transfer data from one system to another if the personal data is being processed based on our legitimate interest.

12. RIGHT TO OBJECT TO THE PROCESSING OF PERSONAL DATA
You have the right to object to the processing on special grounds related to your situation if there are no legitimate grounds for the processing.

You are also always entitled to object to the use of your personal data for direct marketing purposes. Direct marketing or the processing of personal data for direct marketing purposes may not be conducted once this right to object has been exercised.

13. RIGHT TO SUBMIT A COMPLAINT TO A SUPERVISORY AUTHORITY
You have the right to submit a complaint to a supervisory authority (in Finland, the Data Security Ombudsman) if you find that your rights established in the applicable data protection legislation and specifically the GDPR have been infringed upon.

14. HOW DO WE ENSURE THE SAFETY OF YOUR PERSONAL DATA?
The proper protection of personal data is extremely important to us. We collect the information into databases secured with firewalls, passwords and other technical means. The databases and their backups are located in locked and guarded facilities, and the information can only be accessed by certain people designated in advance.

Access to the personal data requires a user ID granted by the main user of the customer database. The main user also defines the access level granted to a user. Furthermore, we have ensured by contractual means that any partners processing personal data on our behalf are also committed to the protection of personal data with regard to their own employees.

15. COOKIES
This site uses cookies. We use cookies to collect statistics on visitors and to analyse data. Our goal is to develop the quality and content of our website in a user-oriented manner.
Cookies are small text files placed and stored on your computer. They do not harm your computer or files. Please remember that cookies may be necessary for certain services to work properly.

The website uses session cookies and tracking cookies. The session cookies used on this website are retained in temporary memory as long as your online session lasts and erased when you close your browser. Only the tracking cookies that are used to identify new and returning visitors remain on your computer. Tracking cookies remain active for 13 months, unless you delete them or your browser settings are configured to automatically delete them earlier.

Some cookies are necessary to allow you to browse our website, use its features, and access secure areas. The use of these cookies is essential for the website to work. For example, we use user-input cookies for the duration of a session to keep track of a user’s input when filling in forms that span several pages.
We also use functional cookies to remember choices you’ve made or information you’ve provided, such as your username, language, or the region you are in. This allows us to tailor your website experience specifically to your preferences. For example, authentication cookies are functional cookies that are used for the duration of a session (or persistent, if you agree to the “remember me” function) to allow users to authenticate themselves on subsequent visits or to gain access to authorized content across pages. The functional cookies we use include:

User-centric security cookies to detect authentication abuses for a limited persistent duration, like repeated failed login attempts. These cookies are set for the specific task of increasing thesecurity of the service.

Multimedia content player session cookies (flash cookies) are used for the duration of a session to store technical data needed to play back video or audio content (e.g. image quality, network link speed, and buffering parameters).

Load balancing session cookies are used for the duration of the session to identify the same server in the pool in order for the load balancer to redirect user requests appropriately.

User interface customization persistent cookies are used to store a user’s preference regarding a service across web pages.

Third party cookies:

Below is a list of the third party cookies ELive Stream online shop and website uses and information about each cookie:

We reserve all rights to make changes to our privacy policy. Description of file updated last on October 13th 2020.